Welcome to your Buying Buddy lead incubation guide!
This guide will show you how to use Buying Buddy’s automated programs to build your future sales pipeline. By the end of this guide you’ll be a pro at using new-listing alerts, drip campaigns and action plans to nurture your leads and keep them engaged throughout their buying journey.
Harnessing the Power of New-Listing Alerts
New-Listing Alerts
Watch our 6 minute video to learn how to create and manage New-Listing Alerts:
- Create alerts for your leads
- Monitor each lead’s interest and interaction with these alerts
- Use this data to prioritize your follow-up
Setting Up New-Listing Alerts: A Quick Start Guide
Follow our step by step guide to set up alerts for your leads in 3 easy steps:
- Choose the criteria for each lead
- Set the alert frequency
- Monitor and adjust for best results
Drip Campaigns and Action Plans
Nurturing Leads with Drip Campaigns
Our 6 minute video will show you how to use Drip Campaigns to maximum effect:
- Automate communications, workflow and tasks
- Stay in touch with your leads without effort
- Create a consistent professional follow up process
Creating and Managing Automated Drip Marketing / Action Plans
This article will walk you through:
- Creating Drip Campaigns
- Attach leads to campaigns for automated email sequences
- Monitor and optimize your campaigns for better results
Get Started Fast: Set Default Campaigns for New Leads
Automate follow up from the moment a new lead enters your system:
- Set a default campaign for immediate engagement
- Customize your default campaign to your brand and style
- No lead left behind
Drip Campaign Formula
Learn how to create engaging and effective drip campaigns:
- What are the key elements of a campaign
- How to tailor your messages for different lead types
- Discover best practices for timing and frequency
Putting It All Together: Your Lead Incubation Plan
Now that you know the power of Buying Buddy for lead incubation, it’s time to create your plan:
- Segment Your Leads: Use the lead management guide from earlier to segment your leads.
- New-Listing Alerts: Set up individual alerts for each lead to keep them engaged with properties.
- Drip Campaigns: Create drip campaigns for different lead types and stages of the buying process.
- Default Campaign: Make sure every new lead gets immediate attention with a default campaign.
- Monitor and Adjust: Review your alerts and campaigns regularly and adjust as needed.
Consistency and relevance is key to lead incubation. With Buying Buddy’s automation you can deliver value to your leads in bulk and nurture them until they’re ready to act.
Great! Now you have a lead database that’s a pipeline of future business.
Need Help? Log in to your Buying Buddy dashboard and click the Question Mark icon in the top menu.