Supporting Account Users' Own Websites

For multi-user accounts, this article explains the different methods for providing Buying Buddy support to Users who want their own website—specifically, how a User's website can include Buying Buddy widgets.

There are two options:

  1. Assigned Website — Add additional authorized websites in the main account and then assign a CRM User to a website. This is the most common approach.
  2. Linked User — Where a User has their own separate personal Buying Buddy account, they may "link" their User Profile to your main Account.

Assigning Users to Websites

If your account has multiple Authorized websites, then CRM Users may be assigned to one or more of these websites.

Users still remain part of the main account; however, this feature allows Agents to have their own website while also being able to work with leads in their Buying Buddy account.

When a User is Assigned to a Website

How the assignment affects visitors and leads

  • Visitors will only see the assigned Agent and their details on any widgets
  • Any leads generated from that website will be assigned to the User (regardless of any other lead assignment settings)

This approach is similar to the Agent having their own personal and separate Buying Buddy account, but in this case, the website and leads are all managed from within the main Account at a lower cost.

Remember: IDX and MLS-compliance rules still apply to all authorized websites.

Feature Comparison

The following table compares having your own personal Buying Buddy account versus using the Assigned Website feature:

FeatureOwn AccountAssigned Website
Agent has full CRM capabilityYESYES
Leads are assigned to AgentYESYES
Agent has exclusive ownership of leadsYESno
Agent can control their own lead capture settingsYESno
Agent can customize widgetsYESYES
Leads sign up on Agent's website and are always directed back (through property alerts etc) to the same siteYESYES
Create your own main website and agent websitesYESYES
IDX Agreements required for Agent's websiteYESDepends on MLS
Agent can install Buying Buddy on their own WordPress or HTML siteYESYES

Considerations for Authorized Websites

  • Agents must be licensed Buying Buddy CRM Users / Agents
  • The Authorized Website's domain can be unique or a sub-domain. The domain will need to be approved for IDX. (Sub-domain websites may already be approved under the main IDX agreement for your MLS.)

License

In addition to the main account license for each Agent as a CRM User, the following license fees will apply:

  • Extra Authorized Websites in your account
  • Where IDX agreements are required, additional MLS IDX passthrough fees may apply depending on your MLS

Setup / Installation

  1. Once a website is approved for IDX, it will be added to your account as an Authorized Website
  2. Installation follows the normal process for a WordPress or non-WordPress site. The Buying Buddy plugin can be installed on the Authorized Website, which then supports all the Buying Buddy Widgets.

Important: Ensure that all installations on Authorized Websites (whether using the JavaScript or WordPress plugin) include your Account Activation Key.

Updated on January 25, 2026
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