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Connect Buying Buddy to Wise Agent

Connect Buying Buddy directly to Wise Agent. Enter your Wise Agent API key once, choose what you want to send, and your new leads and their activity flow into Wise Agent automatically. There is no Zapier account to manage and no webhooks to set up.

This guide covers: Connecting Buying Buddy to Wise Agent and choosing what gets sent. You will need your Wise Agent API key, which you enter one time.

How it works

Once connected, Buying Buddy sends your leads and their activity straight into Wise Agent. New leads are added as contacts, and the events you turn on are recorded on those contacts as they happen. You stay in control of exactly what is sent, and you can change it or disconnect at any time.

Before you start

  • An active Buying Buddy account.
  • An active Wise Agent account and your Wise Agent API key.

Where is my Wise Agent API key? You will find it in your Wise Agent account under your account settings. This is the only thing you need to enter. Buying Buddy handles the secure connection to Wise Agent for you, so there is no second key to find.

Step-by-step setup

Step 1: Open the Wise Agent integration

  1. In Buying Buddy, go to MenuIntegrations.
  2. Find Wise Agent and open it.

Step 2: Enter your Wise Agent API key

  1. Paste your Wise Agent API key into the field provided.
  2. Review and accept the terms shown.
  3. Click Connect.

Step 3: Choose what to send

Turn on the events you want Buying Buddy to send to Wise Agent. Turn on only what you need - you can adjust these at any time.

When this happens in Buying BuddyThis happens in Wise Agent
A new lead is capturedThe contact is created
A lead saves a searchThe search criteria are added to the contact
A lead requests to view a propertyA note is added to the contact
A lead requests more informationA note is added to the contact
A lead views a listing three timesA note is added to the contact

Tip: Your Buying Buddy leads arrive in Wise Agent with a source of Buying Buddy, so you can build automations in Wise Agent that respond only to these leads.

Step 4: You are connected

That is it. From now on, the events you turned on are sent to Wise Agent automatically as they happen.

Done. Your Buying Buddy leads and activity now flow into Wise Agent.

Good to know

  • Which leads are sent: this follows your Buying Buddy account role. Single users send all their leads; team members send the leads assigned to them; admins send all account leads.
  • No duplicates: if a contact already exists in Wise Agent, Wise Agent adds any new phone numbers or email addresses to that contact rather than creating a duplicate.
  • Change what you send: return to the Wise Agent integration at any time to turn events on or off.
  • Disconnect any time: disconnecting stops all sending to Wise Agent. Contacts already in Wise Agent are not affected.
Updated on November 1, 2026
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